media – Neopolitique

How Political Communication Changed in the Social Media Era

August 3, 2026 • by James Madison • 0 Comments

Not too long ago, a political party’s communication strategy was straightforward: write a press release, hold a press conference, and hope the evening news or the morning newspaper covered it favorably. Political discourse was a one-way street, carefully scripted by PR strategists and filtered through newsroom editors. Today, that entire playbook is obsolete. A single…

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